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Lobbying by CANADIAN MARKETING ASSOCIATION: its registrations, its lobbyists, the bills it has named and every meeting it has reported with federal office holders since November 2021.

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Organization

CANADIAN MARKETING ASSOCIATION

Meetings this Parliament
15
With MPs
2
Since Nov 2021
53
Active registrations
1

Most recent reported meeting: Oct 5, 2026.

Registrations in effect

In-house (organization) In effect since Jun 15, 2026 Receives government funding

Filed by Esther Benzie, President & Chief Executive Officer

Lobbyists

  • Esther Benzie · President and CEO
  • Esther Li · Senior Manager, Public Policy
  • Sara Clodman · VP, Public Affairs and Thought Leadership

Institutions they may lobby: Canadian Heritage (PCH), Competition Bureau Canada (COBU), Elections Canada, Employment and Social Development Canada (ESDC), Finance Canada (FIN), Global Affairs Canada (GAC), House of Commons, Immigration, Refugees and Citizenship Canada (IRCC), Innovation, Science and Economic Development Canada (ISED), Intergovernmental Affairs Secretariat (IGA), Justice Canada (JC), Office of the Privacy Commissioner of Canada (OPC), Prime Minister's Office (PMO), Privy Council Office (PCO), Senate of Canada

What they're lobbying on (8)
  • Discussions on the collection, handling, and use of data by companies and government institutions.
  • Engagement with government on taxation matters, including proposed digital services tax.
  • Provide input on immigration and training policies that support Canadians in finding meaningful employment and assist employers in securing skilled workers, particularly in areas such as marketing and AI.
  • Engage in dialogue on the impact of trade agreements and tariffs, including the CUSMA, on marketing and its’ related services.
  • Engage in discussions and consultations regarding the evolution of legislation, such as privacy, artificial intelligence and intellectual property laws that impact the competitiveness of marketing practices.
  • Contribute insights to policy development aimed at growing Canada's digital economy to support competitiveness, including AI activities in the marketing sector.
  • Engage in discussions regarding the evolution of privacy laws and regulations that impact marketing practices. Our aim is to contribute to the development of policies that effectively protect consumers while supporting innovation and economic growth in Canada's marketing sector.
  • Competition Act: Discussions with government to ensure competition law and enforcement (with regards to deceptive marketing, misleading advertising provisions, and new measures related to competition in the digital economy) serves marketers and consumers.

Registration 965012-528-57. Look it up in the official Registry

Reported meetings

Spreadsheet

Filed by Alison Simpson (30), Sartaj Sarkaria (11), John Wiltshire (8), Esther Benzie (4).

  • Reported by Esther Benzie · In-house (organization)

    • Anushka Kurian · Director of Policy, Innovation, Science and Economic Development Canada (ISED)
    • Simon Wood · Senior Parliamentary Affairs Advisor, Innovation, Science and Economic Development Canada (ISED)
    Contribute insights to policy development aimed at growing Canada's digital economy to support competitiveness, including AI activities in the marketing sector. Read more

    Engage in discussions and consultations regarding the evolution of legislation, such as privacy, artificial intelligence and intellectual property laws that impact the competitiveness of marketing practices.

    Official report

  • Reported by Esther Benzie · In-house (organization)

    • Anushka Kurian · Director of Policy, Innovation, Science and Economic Development Canada (ISED)
    • Simon Wood · Senior Parliamentary Affairs Advisor, Innovation, Science and Economic Development Canada (ISED)
    Engage in discussions and consultations regarding the evolution of legislation, such as privacy, artificial intelligence and intellectual property laws that impact the competitiveness of marketing practices. Read more

    Contribute insights to policy development aimed at growing Canada's digital economy to support competitiveness, including AI activities in the marketing sector.

    Engage in discussions regarding the evolution of privacy laws and regulations that impact marketing practices. Our aim is to contribute to the development of policies that effectively protect consumers while supporting innovation and economic growth in Canada's marketing sector.

    Official report

  • Reported by Esther Benzie · In-house (organization)

    • Samir Chhabra · Director General, Innovation, Science and Economic Development Canada (ISED)
    • Runa Angus · Sr Director, Innovation, Science and Economic Development Canada (ISED)
    • Jill Paterson · Senior Policy Advisor, Innovation, Science and Economic Development Canada (ISED)
    • Aisha Rob · Policy Advisor, Innovation, Science and Economic Development Canada (ISED)
    and 1 more
    • Abir BenOthman · Policy Analyst, Innovation, Science and Economic Development Canada (ISED)
    Contribute insights to policy development aimed at growing Canada's digital economy to support competitiveness, including AI activities in the marketing sector. Read more

    Discussions on the collection, handling, and use of data by companies and government institutions.

    Engage in discussions regarding the evolution of privacy laws and regulations that impact marketing practices. Our aim is to contribute to the development of policies that effectively protect consumers while supporting innovation and economic growth in Canada's marketing sector.

    Engage in discussions and consultations regarding the evolution of legislation, such as privacy, artificial intelligence and intellectual property laws that impact the competitiveness of marketing practices.

    Official report

  • Reported by Esther Benzie · In-house (organization)

    • Samir Chhabra · Director General, Innovation, Science and Economic Development Canada (ISED)
    • Runa Angus · Sr. Director, Innovation, Science and Economic Development Canada (ISED)
    • Jill Paterson · Senior Policy Advisor, Innovation, Science and Economic Development Canada (ISED)
    • Barbara Dourley · Senior Policy Analyst, Innovation, Science and Economic Development Canada (ISED)
    and 2 more
    • Aisha Rob · Policy Advisor, Innovation, Science and Economic Development Canada (ISED)
    • Leonard Hewa · Policy Advisor, Innovation, Science and Economic Development Canada (ISED)
    Contribute insights to policy development aimed at growing Canada's digital economy to support competitiveness, including AI activities in the marketing sector. Read more

    Engage in discussions and consultations regarding the evolution of legislation, such as privacy, artificial intelligence and intellectual property laws that impact the competitiveness of marketing practices.

    Engage in discussions regarding the evolution of privacy laws and regulations that impact marketing practices. Our aim is to contribute to the development of policies that effectively protect consumers while supporting innovation and economic growth in Canada's marketing sector.

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Philippe Dufresne · Privacy Commissioner, Office of the Privacy Commissioner of Canada (OPC)
    • Isabelle Gervais · Deputy Commissioner, Compliance, Office of the Privacy Commissioner of Canada (OPC)
    • Lara Ives · Executive Director of Policy Research and Parliamentary Affairs, Office of the Privacy Commissioner of Canada (OPC)
    • Brenna Morell · Head of Communications and Stakeholder Relations, Office of the Privacy Commissioner of Canada (OPC)
    and 4 more
    • Marc Chenier · Deputy Commissioner and Senior General Counsel, Office of the Privacy Commissioner of Canada (OPC)
    • Michael Maguire · Director of Promotion and Engagement, Office of the Privacy Commissioner of Canada (OPC)
    • Miguel Bernal-Castillero · Director of International, Provincial and Territorial Relations, Office of the Privacy Commissioner of Canada (OPC)
    • Sarah Pentney · Chief of Staff Special Advisory Council to the Commissioner, Office of the Privacy Commissioner of Canada (OPC)
    Engage in discussions regarding the evolution of privacy laws and regulations that impact marketing practices. Our aim is to contribute to the development of policies that effectively protect consumers while supporting innovation and economic growth in Canada's marketing sector. Read more

    Engage in discussions and consultations regarding the evolution of legislation, such as privacy, artificial intelligence and intellectual property laws that impact the competitiveness of marketing practices.

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Anushka Kurian · Senior Policy Advisor, Innovation, Science and Economic Development Canada (ISED)
    • Simon Wood · Parliamentary Affairs and Issues Advisor, Innovation, Science and Economic Development Canada (ISED)
    Engage in discussions regarding the evolution of privacy laws and regulations that impact marketing practices. Our aim is to contribute to the development of policies that effectively protect consumers while supporting innovation and economic growth in Canada's marketing sector. Read more

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Daria Alshehabi · Director, Sectoral Workforce Solutions, Employment and Social Development Canada (ESDC)
    • Andre Baril · Director General, Sectoral and Employer Engagement Directorate, Employment and Social Development Canada (ESDC)
    Contribute insights to policy development aimed at growing Canada's digital economy to support competitiveness, including AI activities in the marketing sector.

    Official report

  • Reported by Alison Simpson · In-house (organization)

    Engage in discussions regarding the evolution of privacy laws and regulations that impact marketing practices. Our aim is to contribute to the development of policies that effectively protect consumers while supporting innovation and economic growth in Canada's marketing sector. Read more

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Guillaume Bélisle · Director, Innovation, Science and Economic Development Canada (ISED)
    Contribute insights to policy development aimed at growing Canada's digital economy to support competitiveness, including AI activities in the marketing sector. Read more

    Engage in discussions and consultations regarding the evolution of legislation, such as privacy, artificial intelligence and intellectual property laws that impact the competitiveness of marketing practices.

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Fahim Khan · Senior Policy Advisor, Finance Canada (FIN)
    Contribute insights to policy development aimed at growing Canada's digital economy to support competitiveness, including AI activities in the marketing sector.

    Official report

  • Reported by Alison Simpson · In-house (organization)

    Engage in discussions regarding the evolution of privacy laws and regulations that impact marketing practices. Our aim is to contribute to the development of policies that effectively protect consumers while supporting innovation and economic growth in Canada's marketing sector. Read more

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Manuela Tomic · Senior Policy Advisor, Innovation, Science and Economic Development Canada (ISED)
    Contribute insights to policy development aimed at growing Canada's digital economy to support competitiveness, including AI activities in the marketing sector.

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Reem Al-Ameri · Policy Advisor, Employment and Social Development Canada (ESDC)
    • Miles Wu · Policy Advisor, Employment and Social Development Canada (ESDC)
    Provide input on immigration and training policies that support Canadians in finding meaningful employment and assist employers in securing skilled workers, particularly in areas such as marketing and AI. Read more

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Matthew O'Connell · Deputy Director of Policy, Finance Canada (FIN)
    Contribute insights to policy development aimed at growing Canada's digital economy to support competitiveness, including AI activities in the marketing sector.

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Michael Paramathasan · Director of Policy, Innovation, Science and Economic Development Canada (ISED)
    Engage in discussions and consultations regarding the evolution of legislation, such as privacy, artificial intelligence and intellectual property laws that impact the competitiveness of marketing practices. Read more

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Marc Chenier · Deputy Commissioner and Senior General Counsel, Office of the Privacy Commissioner of Canada (OPC)
    • Isabelle Gervais · Deputy Commissioner, Compliance, Office of the Privacy Commissioner of Canada (OPC)
    Engage in discussions regarding the evolution of privacy laws and regulations that impact marketing practices. Our aim is to contribute to the development of policies that effectively protect consumers while supporting innovation and economic growth in Canada's marketing sector. Read more

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Isabelle Gervais · Deputy Commissioner, Compliance, Office of the Privacy Commissioner of Canada (OPC)
    • Gregory Smolynec · Deputy Commissioner, Office of the Privacy Commissioner of Canada (OPC)

    C-2744-1

    Bill C-27 (Consumer Privacy Protection Act and Artificial Intelligence and Data Act): Discussions with government to ensure a balanced approach to private sector privacy law reform and AI regulation to protect consumers and support innovation and economic growth. Read more

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Alexandra Dostal · Senior Assistant Deputy Minister, Innovation, Science and Economic Development Canada (ISED)

    C-2744-1

    Bill C-27 (Consumer Privacy Protection Act and Artificial Intelligence and Data Act): Discussions with government to ensure a balanced approach to private sector privacy law reform and AI regulation to protect consumers and support innovation and economic growth. Read more

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Philippe Dufresne · Privacy Commissioner, Office of the Privacy Commissioner of Canada (OPC)

    C-2744-1

    Bill C-27 (Consumer Privacy Protection Act and Artificial Intelligence and Data Act): Discussions with government to ensure a balanced approach to private sector privacy law reform and AI regulation to protect consumers and support innovation and economic growth. Read more

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Matthew O'Connell · Policy advisor, Innovation, Science and Economic Development Canada (ISED)

    C-2744-1

    Bill C-27 (Consumer Privacy Protection Act and Artificial Intelligence and Data Act): Discussions with government to ensure a balanced approach to private sector privacy law reform and AI regulation to protect consumers and support innovation and economic growth. Read more

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Vance Badawey · Member of Parliament, House of Commons

    Privacy and Access to Information

    Official report

  • Reported by Alison Simpson · In-house (organization)

    Privacy and Access to Information

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Matthew O' Connell · Policy advisor, Innovation, Science and Economic Development Canada (ISED)

    Privacy and Access to Information

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Marc Chenier · Deputy Commissioner, Office of the Privacy Commissioner of Canada (OPC)
    • Isabelle Gervais · Deputy Commissioner, Office of the Privacy Commissioner of Canada (OPC)
    • Abubakar Khan · Director, Business Advisory, Office of the Privacy Commissioner of Canada (OPC)

    Privacy and Access to Information

    Official report

  • Reported by Alison Simpson · In-house (organization)

    • Tony Van Bynen · MP, House of Commons

    Privacy and Access to Information

    Official report

From the Office of the Commissioner of Lobbying's open data, published November 5, 2026. Reports cover oral, arranged meetings with designated public office holders since November 22, 2021; lobbyists file them by the 15th of the following month. Names of MPs are matched to the current House of Commons, and bills are linked when the lobbyist's own description makes clear which bill it means. Contains information licensed under the Open Data Licence Agreement — Office of the Commissioner of Lobbying. Licence. PolitiKit is independent and is not endorsed by the Commissioner of Lobbying.